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@umich alum 〽️ | Built a 7-figure residential cleaning biz from nothing | Chasing more golf time ⛳️
413following6kfollowers
The Entrepreneur
PJ is a numbers-first entrepreneur who built a 7-figure residential cleaning business from scratch and now designs systems so he can spend afternoons on the golf course. Straightforward, pragmatic, and refreshingly transparent, he turns owner behavior into repeatable playbooks and tweets them prolifically.
PJ’s business runs itself 99%, which is impressive, except his timeline suggests that the remaining 1% is single-handedly responsible for 36,936 tweets. If freedom equals more golf, he’s definitely earning it… mostly by live-tweeting how he’s earning it.
Build scalable, owner-run businesses that buy time and freedom; share practical lessons so other founders make smarter, more sustainable decisions; and use entrepreneurial returns to fund a life focused on experiences (read: more golf).
Reinvest profits for long-term growth, run your business like an owner not an employee, frugality is underrated (don’t buy a house you can’t maintain), transparency builds credibility, and lifestyle design is a valid KPI.
Systems-first mindset, numbers-driven decisions, clear owner behavior, authenticity that attracts followers, high posting frequency and a relatable lifestyle angle (golf + freedom).
Can be blunt to the point of sparking heated replies; oversharing financial specifics invites noise; prolific tweeting risks diluting signal vs. noise and under-using richer media formats (video, threads with visuals).
Double down on what works: publish data-driven threads that break down unit economics and owner playbooks; pin a flagship case-study thread (P&L highlights, hiring playbook, SOPs) to convert visitors; mix short video clips (1, 2 min) from the course and daily ops to humanize the brand; run monthly X Spaces/Q&A for founders and cleaners to build community; reuse top threads as newsletter posts and LinkedIn articles to capture email signups; use polls and CTAs to drive replies and DMs, then convert engaged followers into clients, partners, or subscribers; and cut noise by batching smaller takes into digestible daily threads so every post adds value.
Fun fact: PJ built a 7-figure residential cleaning business from nothing and often says the company runs itself ~99%, enough to finish 18 holes on a Thursday and still answer a few texts. He once publicly disclosed holding ~$200,000 cash while deciding whether to park it in the S&P 500.
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Here are the facts. https://t.co/rCPtXjxAfh","full_text":"Theres been a lot said online about me, Steve and Nelk. Here are the facts. https://t.co/rCPtXjxAfh","created_at":1772729729000,"author_id":"398949104","author":{"id":"398949104","name":"KYLE","username":"KyleForgeard","screen_name":"KyleForgeard","profile_image_url":"https://pbs.twimg.com/profile_images/1503214593195319299/NUKMg7uH_400x400.jpg","profile_image_url_https":"https://pbs.twimg.com/profile_images/1503214593195319299/NUKMg7uH_400x400.jpg","is_blue_verified":0},"public_metrics":{"like_count":29493,"retweet_count":705,"reply_count":1531,"quote_count":76}},"fact_check":null,"id":"2029943391039995958","view_count":879013,"bookmark_count":621,"created_at":1772811193000,"favorite_count":4908,"quote_count":1,"reply_count":53,"retweet_count":59,"user_id_str":"1132580954","conversation_id_str":"2029943391039995958","full_text":"I don’t follow this stuff but it ended up on my for you tab as I got stuck doomscrolling. \n\nAnyway, this is a business masterclass. \n\nFactual, straightforward, numbers-oriented with desire to reinvest for long term growth, etc etc. \n\nGreat owner behavior, this is why he’s loaded","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":1,"is_ai":null,"ai_score":null,"source":"rapidapi","fetched_at":1773664954238,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":1773072026563,"poll_count":1,"poll_complete":1},{"bookmarked":false,"display_text_range":[0,275],"entities":{"hashtags":[],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"favorited":false,"lang":"en","retweeted":false,"fact_check":null,"id":"1937176515105464733","view_count":80526,"bookmark_count":189,"created_at":1750693846000,"favorite_count":1088,"quote_count":12,"reply_count":54,"retweet_count":61,"user_id_str":"1132580954","conversation_id_str":"1937176515105464733","full_text":"Americans need to hear this: \n\nStop buying big houses if you can’t afford to maintain them.\n\nYou are going broke trying to look rich.\n\nToo many people that live in 3,000-4,000 sqft homes expect to pay 1,000-2,000 sqft prices. \n\nThis goes for cleaning, lawn care, landscaping, renovations, utilities, taxes, etc.\n\nJust because you can make your monthly payment does not mean you can genuinely afford it!","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"bookmarked":false,"display_text_range":[0,231],"entities":{"hashtags":[],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"favorited":false,"lang":"en","retweeted":false,"fact_check":null,"id":"1784705386160804268","view_count":1005612,"bookmark_count":1077,"created_at":1714341896000,"favorite_count":985,"quote_count":41,"reply_count":938,"retweet_count":31,"user_id_str":"1132580954","conversation_id_str":"1784705386160804268","full_text":"Full transparency here: \n\nI currently have about $200,000 cash. \n\nMy intuition tells me to invest it into an S&P 500 fund until I find another worthwhile venture. \n\nFor those with more knowledge than myself, is this a bad plan?","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"bookmarked":false,"display_text_range":[0,279],"entities":{"hashtags":[],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"favorited":false,"lang":"en","retweeted":false,"fact_check":null,"id":"1989680627940000250","view_count":65522,"bookmark_count":25,"created_at":1763211802000,"favorite_count":315,"quote_count":0,"reply_count":17,"retweet_count":0,"user_id_str":"1132580954","conversation_id_str":"1989680627940000250","full_text":"One of our good cleaners is a snowbird. \n\nShe mentioned she’s going to try to find another cleaning company like ours down in FL to work for temporarily in the winter. \n\nI texted her back and asked what area. \n\nTold her I’d just start another business down there and she’d be our first cleaner. \n\nShe said she loved the idea.\n\nLooks like I’m opening up a business in the sunshine state?? ☀️👀","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"bookmarked":false,"display_text_range":[0,278],"entities":{"hashtags":[],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"favorited":false,"lang":"en","retweeted":false,"fact_check":null,"id":"1978879273306857667","view_count":44999,"bookmark_count":21,"created_at":1760636559000,"favorite_count":274,"quote_count":1,"reply_count":10,"retweet_count":1,"user_id_str":"1132580954","conversation_id_str":"1978879273306857667","full_text":"Just wrapped up 18 holes midday on a Thursday. \n\nBusiness is running itself 99% (answered a few texts on the course).\n\nGot paired with a random guy and we played similarly crappy, but it was fun. \n\nWhile walking back to our cars, he was like, “Hey the way I look at this? 90% of people in the world couldn’t do what we just did. So that’s a damn good day.”\n\nThat is a damn good day indeed and business is what put me here. \n\nBlessings.","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"bookmarked":false,"display_text_range":[0,277],"entities":{"hashtags":[],"media":[{"display_url":"pic.x.com/4n2pdkopdy","expanded_url":"https://twitter.com/pjmcgeary/status/1790815904697123252/photo/1","id_str":"1790815900683091968","indices":[278,301],"media_key":"3_1790815900683091968","media_url_https":"https://pbs.twimg.com/media/GNpBktJWQAAGx--.jpg","type":"photo","url":"https://t.co/4N2PdkoPDY","ext_media_availability":{"status":"Available"},"features":{"large":{"faces":[]},"medium":{"faces":[]},"small":{"faces":[]},"orig":{"faces":[]}},"sizes":{"large":{"h":234,"w":410,"resize":"fit"},"medium":{"h":234,"w":410,"resize":"fit"},"small":{"h":234,"w":410,"resize":"fit"},"thumb":{"h":150,"w":150,"resize":"crop"}},"original_info":{"height":234,"width":410,"focus_rects":[{"x":0,"y":4,"w":410,"h":230},{"x":0,"y":0,"w":234,"h":234},{"x":0,"y":0,"w":205,"h":234},{"x":34,"y":0,"w":117,"h":234},{"x":0,"y":0,"w":410,"h":234}]},"media_results":{"result":{"media_key":"3_1790815900683091968"}}}],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"extended_entities":{"media":[{"display_url":"pic.twitter.com/4N2PdkoPDY","expanded_url":"https://twitter.com/pjmcgeary/status/1790815904697123252/photo/1","id_str":"1790815900683091968","indices":[278,301],"media_key":"3_1790815900683091968","media_url_https":"https://pbs.twimg.com/media/GNpBktJWQAAGx--.jpg","type":"photo","url":"https://t.co/4N2PdkoPDY","ext_media_availability":{"status":"Available"},"features":{"large":{"faces":[]},"medium":{"faces":[]},"small":{"faces":[]},"orig":{"faces":[]}},"sizes":{"large":{"h":234,"w":410,"resize":"fit"},"medium":{"h":234,"w":410,"resize":"fit"},"small":{"h":234,"w":410,"resize":"fit"},"thumb":{"h":150,"w":150,"resize":"crop"}},"original_info":{"height":234,"width":410,"focus_rects":[{"x":0,"y":4,"w":410,"h":230},{"x":0,"y":0,"w":234,"h":234},{"x":0,"y":0,"w":205,"h":234},{"x":34,"y":0,"w":117,"h":234},{"x":0,"y":0,"w":410,"h":234}]},"media_results":{"result":{"media_key":"3_1790815900683091968"}}}]},"favorited":false,"lang":"en","possibly_sensitive":false,"possibly_sensitive_editable":true,"retweeted":false,"fact_check":null,"id":"1790815904697123252","view_count":37464,"bookmark_count":25,"created_at":1715798758000,"favorite_count":240,"quote_count":3,"reply_count":45,"retweet_count":7,"user_id_str":"1132580954","conversation_id_str":"1790815904697123252","full_text":"It’s official! 🎉\n\nAfter my first full year in business, I set out on a goal to do $1M in total sales by the end of Year 3 (that was my Twitter bio for the longest time). \n\nI just crushed that goal and crossed $1M in sales before the end of Year 2, an entire year ahead of time. \n\nFrom my first $1 to $1,000,000, it took me 713 days exactly.\n\nJune 2nd, 2022 is when I had my first paying customer. \n\nMay 15th, 2024 is now a day I won’t ever forget.\n\nNew goals to come and a whole lot of gratitude for the past 2 years of learning and nonstop work. \n\n$1M in total sales ✅\n$1M in 1 year is up next… 🙏🏻","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"bookmarked":false,"display_text_range":[0,277],"entities":{"hashtags":[],"symbols":[],"timestamps":[],"urls":[{"display_url":"open.spotify.com/episode/781iv9…","expanded_url":"https://open.spotify.com/episode/781iv9aao1raJTdvgBWEb3?si=yrcRjWuXThi2GL2AOZwGbw","url":"https://t.co/FnhT36fh1C","indices":[3426,3449]}],"user_mentions":[{"id_str":"381941239","name":"Neel Parekh","screen_name":"NeelBParekh","indices":[3361,3373]}]},"favorited":false,"lang":"en","retweeted":false,"fact_check":null,"id":"1804632547273658593","view_count":53821,"bookmark_count":196,"created_at":1719092902000,"favorite_count":168,"quote_count":6,"reply_count":164,"retweet_count":118,"user_id_str":"1132580954","conversation_id_str":"1804632547273658593","full_text":"Here we go, finally time to announce what is next on my business agenda! 🚨\n\nRead this in entirety, it’s well worth it if you have a service business or if you’re interested as a whole. I’m going to break this down in number format for easier reading. \n\n1. Throughout the last 2…","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"truncated":false,"display_text_range":[0,279],"entities":{"hashtags":[],"symbols":[],"user_mentions":[],"urls":[]},"source":"scraping","in_reply_to_status_id":null,"in_reply_to_user_id":null,"in_reply_to_screen_name":null,"user_id":1132580954,"geo":null,"coordinates":null,"place":null,"contributors":null,"conversation_id":1821967293598884000,"conversation_muted":false,"favorited":false,"retweeted":false,"lang":"en","ext":{"superFollowMetadata":{"r":{"ok":{}},"ttl":-1}},"fact_check":null,"id":"1821967293598884215","view_count":53796,"bookmark_count":null,"created_at":1723225827000,"favorite_count":148,"quote_count":1,"reply_count":29,"retweet_count":4,"user_id_str":"1132580954","conversation_id_str":"1821967293598884215","full_text":"A cleaner that we recently hired texted us at 7 AM on the morning of her FIRST job and said: \n\n“Hi is it too late to cancel or reschedule today’s clean?”\n\nI took her off the schedule immediately. \n\nShe just texted a follow up today and said:\n\n“So because I canceled the one time…","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"bookmarked":false,"display_text_range":[0,274],"entities":{"hashtags":[],"media":[{"display_url":"pic.x.com/P5a65NTLqX","expanded_url":"https://x.com/pjmcgeary/status/1864046061376897222/photo/1","id_str":"1864046058604490752","indices":[275,298],"media_key":"3_1864046058604490752","media_url_https":"https://pbs.twimg.com/media/Gd5sA6AWcAAb0sB.jpg","type":"photo","url":"https://t.co/P5a65NTLqX","ext_media_availability":{"status":"Available"},"features":{"large":{"faces":[]},"medium":{"faces":[]},"small":{"faces":[]},"orig":{"faces":[]}},"sizes":{"large":{"h":290,"w":478,"resize":"fit"},"medium":{"h":290,"w":478,"resize":"fit"},"small":{"h":290,"w":478,"resize":"fit"},"thumb":{"h":150,"w":150,"resize":"crop"}},"original_info":{"height":290,"width":478,"focus_rects":[{"x":0,"y":22,"w":478,"h":268},{"x":34,"y":0,"w":290,"h":290},{"x":52,"y":0,"w":254,"h":290},{"x":107,"y":0,"w":145,"h":290},{"x":0,"y":0,"w":478,"h":290}]},"allow_download_status":{"allow_download":true},"media_results":{"result":{"media_key":"3_1864046058604490752"}}}],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"extended_entities":{"media":[{"display_url":"pic.x.com/P5a65NTLqX","expanded_url":"https://x.com/pjmcgeary/status/1864046061376897222/photo/1","id_str":"1864046058604490752","indices":[275,298],"media_key":"3_1864046058604490752","media_url_https":"https://pbs.twimg.com/media/Gd5sA6AWcAAb0sB.jpg","type":"photo","url":"https://t.co/P5a65NTLqX","ext_media_availability":{"status":"Available"},"features":{"large":{"faces":[]},"medium":{"faces":[]},"small":{"faces":[]},"orig":{"faces":[]}},"sizes":{"large":{"h":290,"w":478,"resize":"fit"},"medium":{"h":290,"w":478,"resize":"fit"},"small":{"h":290,"w":478,"resize":"fit"},"thumb":{"h":150,"w":150,"resize":"crop"}},"original_info":{"height":290,"width":478,"focus_rects":[{"x":0,"y":22,"w":478,"h":268},{"x":34,"y":0,"w":290,"h":290},{"x":52,"y":0,"w":254,"h":290},{"x":107,"y":0,"w":145,"h":290},{"x":0,"y":0,"w":478,"h":290}]},"allow_download_status":{"allow_download":true},"media_results":{"result":{"media_key":"3_1864046058604490752"}}}]},"favorited":false,"lang":"en","possibly_sensitive":false,"possibly_sensitive_editable":true,"retweeted":false,"fact_check":null,"id":"1864046061376897222","view_count":7367,"bookmark_count":9,"created_at":1733258187000,"favorite_count":132,"quote_count":1,"reply_count":29,"retweet_count":4,"user_id_str":"1132580954","conversation_id_str":"1864046061376897222","full_text":"Biggest milestone yet, I officially own a 7-figure business! \n\n11 months and 3 days into 2024 and we hit $1,000,000 in sales YTD. 🔥\n\nHere’s a quick recap of how I got here: \n\n-Started my business from nothing in June of 2022\n\n-Hit $100K in revenue in 6 months\n\n-Hit $250K in revenue for Year 1 \n\n-Hit $1M in total sales in May of 2024 (took me a little under 2 years to get here) \n\n-Hit $1M in annual sales today, December 3rd, 2024\n\nWhat a journey so far, amen 🙏🏻","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":0,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":null,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"entities":{"hashtags":[],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"display_text_range":[0,277],"lang":"en","quoted_tweet":{"id":"1995647863150252342","text":"COLLEGE IS A SCAM\n\n19 years old. Perfect ACT. Full ride.\n\nI just dropped out.\n\nMy land clearing business hit $20K profit in month one.\n\nI chose basic math over a fancy piece of paper.\n\nEnjoy your student loans.\nhttps://t.co/u6Z1XusaAV","full_text":"COLLEGE IS A SCAM\n\n19 years old. Perfect ACT. Full ride.\n\nI just dropped out.\n\nMy land clearing business hit $20K profit in month one.\n\nI chose basic math over a fancy piece of paper.\n\nEnjoy your student loans.\nhttps://t.co/u6Z1XusaAV","created_at":1764634502000,"author_id":"966827847154307073","author":{"id":"966827847154307073","name":"Owen | Land Clearing Biz","username":"Owen0to1","screen_name":"Owen0to1","profile_image_url":"https://pbs.twimg.com/profile_images/1950986371864068096/D6yQEXAn_400x400.jpg","profile_image_url_https":"https://pbs.twimg.com/profile_images/1950986371864068096/D6yQEXAn_400x400.jpg","is_blue_verified":1},"public_metrics":{"like_count":459,"retweet_count":5,"reply_count":44,"quote_count":6}},"fact_check":null,"id":"1995661920800555312","view_count":36669,"bookmark_count":43,"created_at":1764637854000,"favorite_count":129,"quote_count":1,"reply_count":5,"retweet_count":1,"user_id_str":"1132580954","conversation_id_str":"1995661920800555312","full_text":"Owen just dropped out of college at 19 years old and I wholeheartedly support his decision.\n\nWant some simple math? \n\nHe’s 19. \n\nHis business profited $20K in MONTH ONE. \n\nLet’s say he never grows one bit. (Lol)\n\nInstead of 4 years in college, which is 48 months, he’ll profit $20,000 * 48 months. \n\nWhich is $960,000. \n\nCall it $1M. \n\nHe’ll be 23-24 years old with just about $1M (yeah he has bills and such, but assume those are minimal too while he’s young). \n\nDo you know what compound interest would do in 20, 30, 40 years on $1M starting at ~23 years old? \n\nSay he wants to “retire” at 53 years old. \n\nIf he did NOTHING ELSE with his money besides invest into an S&P 500 ETF, at 53 he would have $17.5M because of compound interest (10% annual return based on historical market data). \n\nNow how long would it take him to go the college route, get to this level of income, and then get to this level of compound interest at such a young age? \n\nIf you’re a business owner, this scenario should get you fired up. \n\nCongrats, Owen.\n\nYou’re now your own boss, your earning potential is limitless, and you’re going to be a multimillionaire before you know it.\n\n1% decisions 🔥","in_reply_to_user_id_str":null,"in_reply_to_status_id_str":null,"is_quote_status":1,"is_ai":null,"ai_score":null,"source":"scraping","fetched_at":1766024151966,"edit_history_tweet_ids":null,"poll_10min_at":null,"poll_3day_at":null,"poll_count":0,"poll_complete":0},{"bookmarked":false,"display_text_range":[0,280],"entities":{"hashtags":[],"symbols":[],"timestamps":[],"urls":[],"user_mentions":[]},"favorited":false,"lang":"en","retweeted":false,"fact_check":null,"id":"1870113771345379590","view_count":13877,"bookmark_count":34,"created_at":1734704842000,"favorite_count":119,"quote_count":1,"reply_count":22,"retweet_count":1,"user_id_str":"1132580954","conversation_id_str":"1870113771345379590","full_text":"Here’s my month by month cleaning business revenue for 2024: \n\nJanuary - $61,300\nFebruary - $67,100\nMarch - $73,700\nApril - 81,600\nMay - $92,000\nJune - $88,600 \nJuly - $94,100\nAugust - $93,100\nSeptember - $94,200\nOctober - $113,300\nNovember - $114,100\nDecember - 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Host weekly X Spaces to convert listeners into active builders, tag tool creators to increase retweets, share real case studies of listeners who shipped using SIP workflows, and use polls and calls-to-action to boost replies and bookmarks. Finally, collaborate with 1–2 adjacent creators per month and occasionally follow-back and promote community builders to deepen network effects."},"created":1774571383131,"type":"the entrepreneur","id":"startupideaspod"},{"user":{"id":"346563175","name":"Viktor Seraleev","description":"Indie dev · Mobile & SaaS · Goal → $1,000,000 ARR https://t.co/zHasjDnxuR | https://t.co/ah07JJikM3","followers_count":15471,"friends_count":337,"statuses_count":8503,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1593070492105203718/auoWgIgR_normal.jpg","screen_name":"seraleev","location":"Chile","entities":{"description":{"urls":[{"display_url":"seraleev.com","expanded_url":"http://seraleev.com","indices":[50,73],"url":"https://t.co/zHasjDnxuR"},{"display_url":"type.link","expanded_url":"http://type.link","indices":[76,99],"url":"https://t.co/ah07JJikM3"}]},"url":{"urls":[{"display_url":"seraleev.com","expanded_url":"http://seraleev.com","indices":[0,23],"url":"https://t.co/zHasjDnxuR"}]}}},"details":{"type":"The Entrepreneur","description":"Indie mobile & SaaS builder who loves hacking growth and turning small wins into meaningful revenue. Tweets practical experiments, app-payments tricks, and revenue benchmarks while chasing a $1,000,000 ARR target. Audience-ready, data-minded, and delightfully candid about app-store absurdities.","purpose":"To build sustainable, independent products that prove small teams can create reliable revenue streams, and to teach other makers how to ship, optimize, and scale without the hype machine.","beliefs":"Believes in shipping over perfection, data-driven experimentation, and incremental improvements that compound. Values transparency about numbers and tactics, low-friction UX, and practical growth hacks that actually move the needle. Trusts real user behavior more than theory or opinions.","facts":"Fun fact: Viktor’s bio literally says Goal → $1,000,000 ARR and he’s already built a community of 15,471 followers while tweeting 8,503 times. Also, one of his tweets hit ~486k views and sparked tons of laughs about a Play Store rejection screenshot.","strength":"Relentless experimenter who translates small changes into measurable gains, great at clear, shareable micro-insights, and consistently produces content that resonates with fellow indie founders and product folks.","weakness":"Can lean heavily on tactical hacks and metrics, which sometimes makes the feed feel like a stream of experiments rather than a human story; occasional repetition of similar tips risks audience fatigue.","roast":"Viktor’s idea of a bedtime story is a conversion funnel and he treats every App Store screenshot like a passive-aggressive negotiation — charming until you realize he’s A/B testing your attention span.","win":"Built an engaged audience of 15K+ as an indie dev and scored a viral moment (nearly half a million views) with a single Play Store rejection screenshot — proof his mix of honesty and tactics lands.","recommendation":"Double down on story-driven threads that walk followers through a single experiment from hypothesis to result (numbers included). Pin a case-study tweet showing one app’s path to meaningful MRR, start short video explainers or screen recordings of the exact tweak, host regular Twitter Spaces or AMAs to turn followers into fans, and cross-promote a concise newsletter with deeper breakdowns and downloadable checklists. Use CTAs like ‘reply with your metric and I’ll give a quick tip’ to trigger replies and algorithmic boost."},"created":1774570970114,"type":"the entrepreneur","id":"seraleev"},{"user":{"id":"1594117343570890752","name":"RealEstateDude","description":"I buy ugly houses , apartments & Commerical. Flipping houses virtually out of state. 130+houses flipped. I sell a house a week. Personal opinion. #sec8","followers_count":13778,"friends_count":1431,"statuses_count":18910,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1907631419117154304/qqdwLqch_normal.jpg","screen_name":"realestatedude0","location":"Socal","entities":{"description":{"urls":[]}}},"details":{"type":"The Entrepreneur","description":"A no-nonsense, serial house-flipper who buys 'ugly' houses, flips them virtually across states, and consistently sells about one property a week. Converts renovation chaos into repeatable profit and isn’t shy about calling out industry BS. Sharp, opinionated, and built on volume and hustle.","purpose":"Build scalable real estate wealth while educating and disrupting the property game—exposing overpriced vendors, revealing the true math behind deals, and teaching others how to turn ugly assets into reliable cashflow.","beliefs":"Values efficiency, self-reliance, and straight talk; distrusts padded middlemen and smoke-and-mirror service providers; believes results and ROI beat prestige and empty industry narratives.","facts":"Fun fact: He’s flipped 130+ properties, tweets nearly 19k times, and can push a take so spicy it reached 1.4M views. He averages a sale a week and openly brands himself #sec8 in his hot takes.","strength":"Relentless deal flow and operational experience, high-volume content and engagement, blunt authenticity that builds a loyal audience, and a proven track record of scalable flips.","weakness":"Abrasive tone can alienate partners or potential alliances; polarizing opinions risk PR or legal blowback; may underinvest in softer skills like relationship management or tenant/community nuance.","recommendation":"On X: pin a weekly 'Flip Case Study' thread with before/after photos and P&L; post short video clips (w/ captions) showing quick walkthroughs; host regular Spaces AMAs to convert curious viewers into followers; collaborate with other real-estate creators and service pros for mutual reach; use polls for engagement and tweet threads that break down one deal step-by-step; funnel followers to a simple newsletter or lead magnet for long-term audience value.","roast":"You flip houses so fast you probably consider 'emotional attachment' a line item in the renovation budget — and your patients must be the drywall screws, since feelings don’t last a single flip.","win":"Built a repeatable flip machine—130+ properties flipped and an average of one sale per week—while growing a highly engaged audience (13.7k followers) and scoring viral content that reaches millions."},"created":1774570390319,"type":"the entrepreneur","id":"realestatedude0"},{"user":{"id":"1715580152934207488","name":"Ravi Kabir","description":"We Help B2B SaaS Companies Create High Ticket Offers and Run Ads Profitably.\n\nWe manage $100k/m in ad spend across some of your favorite SaaS companies","followers_count":2295,"friends_count":516,"statuses_count":7080,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1961638590359703553/TUFw_azC_normal.jpg","screen_name":"ravikabir_","location":"Book a roadmap call here:","entities":{"description":{"urls":[]},"url":{"urls":[{"display_url":"regnatus.com","expanded_url":"https://regnatus.com/","indices":[0,23],"url":"https://t.co/e49pOqPSXp"}]}}},"details":{"type":"The Entrepreneur","description":"Growth-first ad operator who turns bedroom hustle into seven-figure months for B2B SaaS. Bold, data-driven, and blunt — he skips the branding sermons and pours budget into predictable ROI. Loves hard numbers, fast wins, and scaling clients with high-ticket offers.","purpose":"To build and scale profitable B2B SaaS businesses by packaging irresistible high-ticket offers and proving paid ads as the fastest path to repeatable growth.","beliefs":"ROI-first marketing beats slow personal branding; speed and capital deployment win when paired with strong offers; transparency in numbers builds trust faster than fluff; growth is a craft you can learn and repeat.","facts":"Fun fact: he grew from $3k/month to six-figure months in under half a year and now manages roughly $100k/month in ad spend for SaaS clients. He’s tweeted over 7,000 times and prefers blunt, provocative takes that spark conversation.","strength":"Proven ability to scale fast with paid channels, sharp offer creation for high-ticket SaaS, and credibility from real client spend and results. Clear, confident messaging that converts prospects into clients.","weakness":"Tone can be abrasive and polarizing, which risks alienating potential clients or partners; an almost exclusive focus on ads may underplay long-term brand equity and retention strategies.","roast":"You went from tweeting in a bedroom to managing six-figure ad budgets — congrats on the glow-up. Now stop acting like patience is for other people and let the rest of us catch up before you flex next month.","win":"Converted a bedroom hustle into a milestone month of $130k cash collected within six months, then scaled client ad spend to manage roughly $100k/month — clear proof of repeatable, high-impact growth.","recommendation":"On X, lean into transparent case-study threads: show creative, targeting, spend, and exact ROAS with screenshots (no vague flexes). Post concise campaign breakdowns, client testimonials, and before/after dashboards; run a regular ‘ad teardown’ thread series and pin a conversion-focused lead magnet. Use short videos to explain strategies, engage in high-value replies to prospects, and run paid X ads to promote signature case-study threads to lookalike audiences."},"created":1774570263943,"type":"the entrepreneur","id":"ravikabir_"},{"user":{"id":"207352077","name":"Paul Klein IV","description":"founder of @browserbase","followers_count":19042,"friends_count":1326,"statuses_count":4734,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1851174378635210753/LZHk5rYZ_normal.jpg","screen_name":"pk_iv","location":"SF","entities":{"description":{"urls":[]},"url":{"urls":[{"display_url":"browserbase.com","expanded_url":"http://www.browserbase.com","indices":[0,23],"url":"https://t.co/UCbB5LOqxK"}]}}},"details":{"type":"The Entrepreneur","description":"Paul Klein IV is the founder of Browserbase — a sharp, developer-first entrepreneur who builds open tools and isn’t afraid to pick fights with tech giants. He mixes irreverent humor with product chops and a clear taste for open source. His timeline is equal parts product updates, salty takes on competitors, and genuinely useful engineering demos.","purpose":"To build developer-friendly browser tooling that puts web browsing capabilities into the hands of builders and keeps the web open and interoperable — all while scaling a sustainable company that can out-hustle bigger players.","beliefs":"Open source and accessibility win over gated tech; transparency and pragmatic engineering beat marketing spin; real product differentiation comes from execution, community, and developer experience; competition sharpens you but deserves a healthy dose of skepticism.","facts":"Fun fact: he literally dropped a tungsten cube on his laptop (and joked it was time for an M2). Paul founded @browserbase, has ~19,042 followers, follows 1,326 people, and has tweeted 4,734 times. His top tweets have hundreds of thousands of views — enough to make big cloud vendors look twice.","strength":"Clear product vision, developer empathy, strong storytelling in short-form (viral tweets + useful OSS), fearless stance vs. incumbents, and the ability to turn technical demos into community momentum.","weakness":"Prone to public feistiness that can invite drama, sometimes defensive about competitors (which can look like gatekeeping), and may underinvest in softer branding/long-form narratives that convert casual followers into loyal users or investors.","roast":"You’re the kind of founder who buys a tungsten cube for desk cred, uses it to demolish his laptop, and then tweets the repair bill as a growth metric — ‘proof of product-market fit’ is now measured in dents and upgrade receipts.","win":"Built Browserbase into a visible, opinionated product that attracted attention from AWS and the broader AI/browser community, launched the Open Operator open-source project, and turned technical demos into viral moments and a ~19k-strong audience.","recommendation":"On X, double down on high-signal developer threads and bite-sized explainer demos (screen recordings + short threads). Pin a clear TL;DR of Browserbase + Open Operator, host regular AMAs/Spaces to convert followers to users, engage competitors with data not heat, remix viral takes into product updates, and collaborate with well-known builders/influencers to expand reach. Use consistent cadence (e.g., 2 technical threads/week, 3 quick takes/day) and turn replies into quote-tweetable micro-content."},"created":1774570144543,"type":"the entrepreneur","id":"pk_iv"},{"user":{"id":"4939401","name":"Patrick Collison","description":"@Stripe CEO, @ArcInstitute cofounder.","followers_count":716696,"friends_count":33,"statuses_count":10108,"profile_image_url_https":"https://pbs.twimg.com/profile_images/825622525342199809/_iAaSUQf_normal.jpg","screen_name":"patrickc","location":"patrick@stripe.com","entities":{"description":{"urls":[]},"url":{"urls":[{"display_url":"patrickcollison.com","expanded_url":"http://patrickcollison.com","indices":[0,23],"url":"https://t.co/LYgsEzN4oh"}]}}},"details":{"type":"The Entrepreneur","description":"A quietly brilliant builder who turned a simple idea about payments into a global platform and now backs ambitious science and software projects. Mostly measured, often insightful, and unafraid to celebrate others' wins. Tweets range from crisp industry takes to unexpectedly viral personal moments (yes, running photos).","purpose":"To build durable infrastructure and institutions that reduce friction for makers and accelerate progress—whether that's making commerce seamless, funding scientific work, or nudging the tech ecosystem toward long-term thinking.","beliefs":"Believes in pragmatic optimism, meritocratic opportunity (especially the opportunities America offers immigrants), data-informed decision making, the outsized impact of small dedicated teams, and that long-term, well-executed bets beat short-term noise.","facts":"Co‑founder and CEO of Stripe and co‑founder of the Arc Institute; 716,696 followers but follows only 33 accounts; ~10,108 tweets; one casual running post reached ~12.9M views — he can be quietly viral.","strength":"Exceptional at product-led thinking and execution, credibility in tech and finance, disciplined long-term perspective, concise clarity in public commentary, and the ability to turn nuanced ideas into widely resonant posts.","weakness":"Can come across as reserved or aloof on a platform built for chatter; low follower-to-following engagement suggests missed two-way opportunities; tendency toward brevity means fewer narrative threads that build deeper community.","roast":"You built a payments empire used by millions but follow 33 people — congratulations, you’ve mastered global infrastructure and curated the world’s tiniest VIP list. Also, you tweet 10k times and still make it look like minimalism.","win":"Co‑founded Stripe and scaled it into a global payments platform that fundamentally changed online commerce, then parlayed that success into founding the Arc Institute to push scientific progress—an entrepreneur-to-philanthropist arc with enormous impact.","recommendation":"Post 1–2 substantive threads per week that unpack product lessons, strategy, or scientific ideas (start with a hook, use numbered points and visuals). Share more short authentic media (the running video proved you can go viral with simple moments). Host monthly Spaces or AMAs with founders and scientists to drive live engagement. Pick a high-value tweet and pin a flagship thread or newsletter to convert casual viewers into subscribers. Increase selective following and reply thoughtfully to high-impact conversations—trade a bit of aloofness for a lot more reciprocity. Finally, track what formats get lift (video, threads, replies) and double down."},"created":1774570043396,"type":"the entrepreneur","id":"patrickc"},{"user":{"id":"356651832","name":"Ben Pasternak","description":"I believe in you","followers_count":80188,"friends_count":180,"statuses_count":801,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1806407097019719680/BvyjVLuK_normal.jpg","screen_name":"pasternak","location":"","entities":{"description":{"urls":[]}}},"details":{"type":"The Entrepreneur","description":"A builder-founder who turns bold crypto ideas into products and platforms, rallying founders and traders around safer launches. Ben champions builders, ships demos (hello Believe API), and prioritizes trust and utility above hype.","purpose":"To empower builders to ship token-aligned products with integrity by providing easy-to-use tooling, transparent guardrails, and a launch environment that privileges safety and long-term utility over short-term gain.","beliefs":"Believes in backing builders, transparent on-chain verification, and safety-first launches; trusts product-led incentives (e.g., token burns tied to KPIs) to create real value; values community accountability and measurable outcomes.","facts":"Fun fact: 80,188 followers, follows 180, and has tweeted 801 times. His top posts routinely draw hundreds of thousands of views (one link hit ~573k views and the Believe API demo ~438k), showing serious reach for a hands-on builder.","strength":"Visionary product thinking combined with execution: can demo working APIs, create safety systems, mobilize founders, and communicate a clear roadmap—plus a knack for aligning token mechanics with product KPIs.","weakness":"Can be selective to the point of exclusivity (pausing new projects may frustrate eager builders), risks polarizing debate on X, and faces the scaling challenge of converting momentum into sustained, well-supported growth.","roast":"You keep telling people \"I believe in you,\" which is adorable—almost like the club bouncer who built the nightclub and now only lets in people who can code a smart contract in their sleep and pass a 24-hour vetting hug.","win":"Built undeniable momentum for Believe: shipping a public demo of the Believe API, rallying a large builder community, and instituting concrete anti-scam protections that set a new standard for launchpads.","recommendation":"Double down on product-led storytelling: publish short demo threads and 60–90s videos showing concrete builder wins; host regular X Spaces AMAs with featured projects; pin a public transparency dashboard and roadmap; highlight case studies showing KPI-token integrations; engage top replies early and convert interested followers into a builders' waiting list via clear CTAs and weekly update threads."},"created":1774570002940,"type":"the entrepreneur","id":"pasternak"},{"user":{"id":"1243691528540663808","name":null,"description":"Founder, Maker School | The straight line path to growing an AI agency.\n\nLearn: https://t.co/rXs9sV4cUK\nContact: nick@leftclick.ai (no DMs)","followers_count":7232,"friends_count":278,"statuses_count":3985,"profile_image_url_https":null,"screen_name":null,"location":null,"entities":{"description":{"urls":[{"display_url":"youtube.com/@nicksaraev","expanded_url":"http://youtube.com/@nicksaraev","url":"https://t.co/rXs9sV4cUK","indices":[80,103]}]},"url":{"urls":[{"display_url":"skool.com/makerschool","expanded_url":"https://skool.com/makerschool","url":"https://t.co/UtC2uDkQV6","indices":[0,23]}]}}},"details":{"type":"The Entrepreneur","description":"A no-fluff founder who turns disciplined habits into scalable revenue — builder of AI businesses and a maker of repeatable growth systems. He documents the straight-line path to scaling an agency, proving that routine + content = leverage. Practical, numbers-first, and relentlessly consistent.","purpose":"To build high-leverage AI products and agencies while teaching other makers and founders the repeatable systems that shortcut growth. He wants to show that small daily habits compound into outsized business outcomes and to create playbooks others can copy.","beliefs":"Efficiency, measurable outcomes, and compounding wins beat flashy ideas. Health and cognitive routines (sleep, cardio, supplements, mindfulness) are non-negotiable productivity tools. Community and content are the best leverage for audience and business growth.","facts":"Fun fact: he claims ~ $400,000/month in profit yet still does inbox-zero every morning, checks transactions, and creates one piece of content—one hour that reportedly nets him ~$4K. Follower count: 7,232; Following: 278; Tweets: ~3,985; YouTube: 20,000 subscribers in 6 months.","strength":"Relentless execution and clarity about what actually moves the needle; credibility backed by real revenue; disciplined content cadence; science-friendly, actionable advice that blends health, workflow, and growth.","weakness":"Can come off preachy or hyper-optimized—advice sometimes assumes everyone has the same starting line. Boundary-setting (’no DMs’) protects time but can feel distant. Tendency to favor individual execution over delegation/community nuance.","recommendation":"Turn revenue credibility into shareable X assets: pin a deep-thread case study that breaks down how you scaled to ~$400K/mo, and clip that into short videos for X. Post daily micro-updates of your morning 1-hour routine as a streak (text + 30s clip), host a weekly X Live 'work with me' stream, and repurpose YouTube highlights into tweet threads. Engage top replies, ask one clear CTA per thread (subscribe, join list, watch clip), and amplify high-performing posts with small paid boosts. Use screenshots of real P&L or before/after metrics to convert skeptics.","roast":"You’ll lecture people on unlocking their peak cognition while refusing to take DMs—convenient way to stay brilliant and unbothered, like a productivity monk who only responds via newsletter and riveting tweet threads.","win":"Built a profitable AI operation that reportedly nets ~ $400K per month in profit, plus grew a new YouTube channel to 20K subscribers in just six months — proof his 'straight-line' playbook actually works."},"created":1774569774201,"type":"the entrepreneur","id":"nicksaraev"},{"user":{"id":"13737","name":"Noah Kagan","description":"Chief Sumo at @appsumo. #30 at Facebook. Helping entrepreneurs 👉 https://t.co/nDWitfclod","followers_count":173050,"friends_count":163,"statuses_count":27855,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1511713653103464450/6E7UXq8J_normal.jpg","screen_name":"noahkagan","location":"Austin, TX","entities":{"description":{"urls":[{"display_url":"noahkagan.com","expanded_url":"http://noahkagan.com","indices":[65,88],"url":"https://t.co/nDWitfclod"}]},"url":{"urls":[{"display_url":"noahkagan.com","expanded_url":"http://noahkagan.com","indices":[0,23],"url":"https://t.co/nDWitfclod"}]}}},"details":{"type":"The Entrepreneur","description":"Noah Kagan is a serial builder and growth hacker — Chief Sumo at AppSumo, early Facebook team member (#30), and outspoken promoter of entrepreneurs. He mixes bold experiments, charity stunts, and practical hacks into high-engagement tweets that teach, provoke, and entertain. His feed feels like a startup growth playbook with a megaphone.","purpose":"To help entrepreneurs win by building platforms, deals, and playbooks that lower the barrier to starting and growing a business — using bold experiments and community-driven momentum to turn ideas into income and impact.","beliefs":"Believes in action over theory, viral experiments as learning tools, community-powered growth, and that entrepreneurship should be practical, joyful, and accessible. Values transparency (even when messy), giving back, and learning fast from failures.","facts":"Fun fact: Noah is Chief Sumo at AppSumo, was employee #30 at Facebook, has ~173,050 followers, follows 163 people, and has tweeted ~27,855 times — and he once pledged $1 per like to charity in a viral tweet.","strength":"Relentless experimentation and growth instincts, enormous audience reach, high social proof that drives viral engagement, and a reputation for practical, actionable advice that entrepreneurs trust.","weakness":"Prone to impulsive, provocative posts that can oversimplify sensitive topics; high-frequency posting can dilute signal and occasionally alienate parts of the audience. Stunts/giveaways can create expectations that are hard to sustain.","roast":"Chief Sumo of deals and threads — you’ve turned entrepreneurship into a subscription box: full of value, a little loud, and somehow you always ship the thing people didn’t know they needed (but also definitely woke everyone up at 3 a.m. with a midnight tweetstorm).","win":"Built AppSumo into a go-to platform for entrepreneurs and makers while converting personal credibility (Facebook early hire and a massive engaged audience) into a business that helps thousands of small companies grow.","recommendation":"Lean into threaded case studies and repeatable playbooks (people love step-by-step takeaways). Use pinned, evergreen threads for onboarding new followers, host regular X Spaces for live Q&A, and convert high-engagement stunts into planned experiments with clear follow-ups. Keep charity and giveaways transparent (rules + results). Reduce noise by batching tweets into few high-value threads per day, use polls to spark constructive conversation, and amplify user success stories from AppSumo customers to turn followers into evangelists."},"created":1774565267167,"type":"the entrepreneur","id":"noahkagan"},{"user":{"id":"126101752","name":"Nick Theriot","description":"Growth Marketer | Founder Theriot Solutions, LLC | YouTuber | Passionate about human psychology | Boxing 🥊","followers_count":28177,"friends_count":370,"statuses_count":49760,"profile_image_url_https":"https://pbs.twimg.com/profile_images/1536724430470119425/yhcNbGM8_normal.jpg","screen_name":"nicktheriot_","location":"Lafayette, LA","entities":{"description":{"urls":[]},"url":{"urls":[{"display_url":"youtube.com/c/NickTheriot","expanded_url":"https://youtube.com/c/NickTheriot","indices":[0,23],"url":"https://t.co/7fwbQADFnT"}]}}},"details":{"type":"The Entrepreneur","description":"Nick Theriot is a growth marketer and founder who weaponizes human psychology, creative ad systems, and relentless testing to scale brands. He mixes viral curiosity hooks with high-value freebies and YouTube content to turn attention into revenue. Also: he boxes — so his content lands with punctuation and power.","purpose":"To build repeatable, psychology-driven growth systems that turn attention into predictable revenue for brands and creators, while teaching others how to do the same through accessible tools, frameworks, and high-impact content.","beliefs":"Speed over perfection, test-first then theorize, give real value freely to build trust, creative that converts beats creative that only looks pretty, and that human psychology is the cheat code for better ads and stronger communities.","facts":"Fun fact: Nick has tweeted nearly 50,000 times and has multiple viral posts that hit millions of views — and he’s just as comfortable in the boxing gym as he is iterating ad creative. He also publicly gave away the exact system his agency charges $10k/mo for.","strength":"Relentless experimentation and high-velocity content creation; excellent at crafting curiosity hooks, packaging actionable systems, and turning viral attention into paid revenue. Strong blend of psychology + ads + operations.","weakness":"Can lean into clickbait and cliffhangers that invite skepticism, sometimes sacrifices clarity for virality, and risks audience fatigue with very high tweet volume. Occasional overpromise or vague product mentions can leave followers confused.","roast":"Nick tweets like he sparred with the internet — 49,760 punches thrown, every one designed to make you DM \"NICK\" before you realize you’ve been baited into a masterclass. He trains for the ring but clearly missed the lesson on subtlety.","win":"Built an ELITE ad-creative system that helped multiple brands hit $10M+/year and produced several viral tweets that reached millions — turning free playbooks into high-value client engagements.","recommendation":"Turn viral hooks into consistent threads and a pinned lead-magnet; post short, punchy video clips from your YouTube masterclass; run a weekly thread series (case study → teardown → results) to build habit; use reply funnels—reply to top commenters with extra mini-value and a CTA; host Twitter Spaces with clients/partners to showcase outcomes live; leverage GPT to batch prompt ideas but always layer in real results and screenshots; and optimize your pinned link to convert attention into email signups so viral views compound into a durable audience."},"created":1774565212002,"type":"the entrepreneur","id":"nicktheriot_"}],"activities":{"nreplies":[],"nbookmarks":[],"nretweets":[],"nlikes":[],"nviews":[]},"interactions":null}},"settings":{},"session":null,"routeProps":{"/creators/:username":{}}}